“Mehrunisa V Lub U” slated for Eid-ul-Fitr release

After the blockbuster success of the hit comedy “Wrong No.”, director Yasir Nawaz has another trick lined up his sleeve. Mehrunisa V Lub U, mixes drama, music and a whole lot of fun in an attempt to entertain the mainstream cine-goers this Eid ul Fitr.

Renowned actors like Danish Taimoor and Sana Javed will be seen in the lead roles, while veterans Javed Sheikh and Qavi Khan will spice things up in supporting roles. Yasir Nawaz, Nida Yasir and Hassan Zia, better known as the YNH team, are the producers of this film.

Mehrunisa, V Lub U is Urdu 1 Pictures second release as distribution partners and the team is confident before the release of the film. Continuing with the upbeat preparations for the film, Nina Kashif; GM Urdu 1, added ‘Urdu 1 Pictures is proud to join hands with YNH Films for Mehrunisa, V Lub U and it has all the ingredients to become the cine-goers favourite film this Eid.’ The film shall be released on Eid ul Fitr all across Pakistan and 6th July in GCC.

The film has an excellent music score which has been composed by Simaab Sen and dances are choreographed by Niggah Hussain. The powerful lyrics of Gulzar adorns the music with deeper meaning and beautiful flow.

“People are fond of watching movies which provide full throttle entertainment and we realized that when Wrong No. became a success. That is when we conceptualized this movie. It provides a great dose of comedy, drama, music, dancing and of course romance with a few twists and turns thrown in for good measure,” says Yasir Nawaz.

The film boasts one of the biggest and most expensive sets ever made in Pakistan. The film has been aesthetically shot and social commentary is relevant to the times we live in. The film speaks the language of love and should strike a chord with every Pakistani.

With a well-received first look and promising trailer, Mehrunisa V Lub U is one of the most anticipated films of the year. So don’t forget to buy your tickets in advance to have a rocking Eid Ul Fitr. -END-

About MVLU:

The film is produced by the producers of Wrong No., YNH FILMS, and shall be distributed worldwide by URDU 1 PICTURES on Eid ul Fitr, 2017. The film pairs talented Danish Taimur with the ravishing Sana Jawaid. The lyrics are penned by the legend ‘GULZAR’ sb himself and the music is composed by the talented SEEMAB SEN. The film is an all and all Eid Release with comedy, action, drama and masala infused in a Yasir Nawaz-esque fun filled recipe.

 

For more information visit:

Facebook: https://www.facebook.com/MVLUFilm/

Facebook: https://m.facebook.com/YNHFILMS/

Trailer Launch of Actor-In-Law

Karachi, June 28, 2016: The cast and crew of the upcoming movie Actor-In-Law met the print, social and electronic media here today at a local five star hotel, for its trailer launch.
 The film directed by Nabeel Qureshi and produced by Fizza Ali will be distributed locally and internationally by Urdu 1 Pictures. The stellar cast boasts Fahad Mustafa alongside Mehwish Hayat as the leads, while international film stars Alyy Khan and the legendary Om Puri, who will be making his film debut in the Pakistani film industry with this film, complete the ensemble.


 

The event opened with a brief introduction of the cast and crew of the film as Shanaz Ramzi, CEO STARLINKS PR and Events invited them on stage. Among those who spoke on the occasion were Nina representing Urdu 1 Pictures, the producer Fizza Ali followed by the director Nabeel Qureshi. The film’s trailer was unveiled before a delighted audience after which Alyy Khan, Mehwish Hayat and Fahad Mustafa talked about their experiences on the sets, their characters and what it was like working with Om Puri sahib.

 An animated question and answer session followed after which Ms Shanaz Ramzi gave a vote of thanks.


 

The trailer launch and press conference was followed by a sumptuous iftar and dinner.

 The movie is set to release nationwide on Eid-ul-Azha 2016.


The PR of the event was handled by Starlinks PR and Events.

Khaamta Handcrafted launches its new Pret Line

Karachi, June 25, 2016: Khaamta handcrafted held the much-awaited launch of its new pret line and the grand opening of its flagship store in Karachi at Zamzama Mall, which was well-attended by a large number of print, electronic and social media, along with Karachi’s well known socialites and celebrities.

Speaking to the guests present at the opening Ghazala Saifi owner of Khaamta Handcrafted elaborated on how Khaamta strives for perfection from the use of its thread to the weave of its fabric to bring together an ensemble that is unique and memorable. Models Asif Rehman, Saima Haroon, Saima Azhar and actor Tipu Sharif were seen mingling with guests, sporting Khaamta creations. Khaamta is certainly on its way to becoming a sought-after brand synonymous with handcrafted perfection.


The PR and monitoring of the event was handled by Starlinks PR and Events.

For further PR-related enquiries please contact STARLINKS PR & Events:

Turab Ali Ramzi

E: turab.ramzi@starlinks.pk

C: 03452085510

3 –Day Pre-Ramazan Exhibition: For all the women of strength

Karachi, June 2, 2016: As the city prepares for Ramazan, the Women Chamber of Commerce and Industry (South) Karachi in collaboration with Zamzama Mall presents a 3-day pre-Ramazan exhibition celebrating women of strength and their entrepreneurial spirit. The exhibition was opened by the chief guest Shanaz Ramzi CEO of STARLINKS PR & Events. 

The exhibitors included Farida Qureshi, KHAIS comfort quilts by Shakila Rizvi, Rili by Shanaz Batawala, Khamta by Ghazala Saifi, U&I by Aneesa Unus, Nagmana Rao, Filigree by Fauzia Essa, , Farhat Tahir, Rivaaj by Azra Ashfaq, Crystal Lake by Uzma Mujeeb, Hami’s collection by Humaira, House of BB by Bissma Badar, and RLCC. What set this exhibition apart from similar events was the fact that each of the exhibitors used the expertise of local woman artisans as a way of preserving the traditional crafts and to provide a mean to these women to help support their households.

 

The various clothes, quilts, handicrafts and jewellery on display were greatly appreciated by the people who visited the exhibition on the inaugural day. The exhibition runs till June 3, 2016.

 

 

Shafaq Habib unveils latest jewellery collection with polki diamonds in Islamabad ​

Islamabad, June 2, 2016: Veteran jewellery designer and entrepreneur Shafaq Habib exhibited her latest collection incorporating polki diamonds and unique gemstones set in 22- karat gold, at an exhibition here, held yesterday.

Ms Habib is known for her unique fusion of eastern aesthetics with western elements inspired from her travels around the world. From her flagship store and studio in Lahore, Shafaq produces designs that use traditional forms but often also utilize non-traditional combinations of gemstones.


All the designs exhibited were one-a-kind and were greatly appreciated by the guests attending the exhibition. As always, Habib showcased her brilliant designs inspired by her various travels across Europe, the Far East, Middle East, Iran, Turkey and Central Asia. The visitors were highly impressed by the unique fusion and flawless blending of various aesthetic styles, that her regular clients refer to as signature ‘Shafaq’.

McDonalds’: Open Doors!

On the 29th May 2016, McDonalds literally opened its doors to a one-of – a kind hygiene initiative at their Sea View branch, Karachi. Several diseases being spread in our nation are caused by unhygienic food-preparations-methods. McDonald’s first opened its doors in September 1998 in Lahore; proving its dedication towards health. There are currently 38 restaurants in 12 major cities of Pakistan and McDonald’s plans to expand their leadership position through great tasting food, superior service, everyday value and convenience. The event management and public relations was handles by BodyBeat Events & PR. ​Present at the event were Sana Fukhar , Farooq Mengal , Asad Zaman, Benita David , Asma Sohail , Shanaz Ramzi, Shams Mistry , Nadya Mistry , Beenish Parvez, Sundus Tariq , Mona Imran ,Deepak Kumar ,Samiha Siddiqui , Sumeha Khalid , Wajeeha Shahid ,AB & Fahad Lakhani , Seth Ahsan Danish , Sadya Azhar , Uroosa & Mudabbir , Fahad Anwer , Afrah Jamal , Sundus Rasheed , Samra Muslim , Munaf Mansoor and many more ….
McDonald’s has always believed in providing its customers with high quality food and superior service in a clean and welcoming environment. To further strengthen this belief, McDonald’s has launched an Open Door Program that supports and promotes the organization’s ongoing commitment of transparency. This multi-pronged program comprises of Open Door tours to the brand’s kitchens, through which consumers can take a close look at the quality standards of our products and procedures. Consumers can see how the food is handled, prepared and served. This program also consists of Virtual Tours of the restaurant’s kitchen. Viewers can login to McDonald’s official website and have a look at how the food is prepared whilst sitting in their homes.

 “At McDonald’s it’s all about our customers and giving them the very best food. We want to be transparent about the food we serve so customers can be assured of safe and high quality food from us. Our customers have enjoyed our food for over 17 years in Pakistan and we stay committed to being our customer’s first choice”, said Mr. Jamil Mughal, Director Marketing, McDonald’s Pakistan.


 

Elaborating on the Open Door Program, the Director Marketing said that participants will learn the truth about McDonald’s food sourcing. They will also learn about McDonald’s stringent safety and quality checks ensured during the entire process.


 McDonald’s is the only Quick Service restaurant in Pakistan to initiate such a program as the brand is committed to providing superior services to its consumers.


 

Launch of Edenrobe Festive Lawn Collection 

Karachiites witnessed the most anticipated launch of Edenrobe Festive Lawn Collection on 28th May, 2016, held at Dolmen Mall, Tariq Road. The show started at 7.15 pm. The Festive Lawn Collection by Edenrobe brings forth a collection of fabrics that is flowing with raw embrace and exquisite quality.Ecstasy of elegance, beautiful pastels and fresh floral prints, Complied in details for this Pure Egyptian Lawn collection.


Moreover the earthy tones set in perfect harmony with Floral Ornamental and ethnic blend makes this a classic piece for the fashionista!


Experienced all Patterns that bring panache to your style, colors that bring out your inner diva and the classy material that complements your fashion sensibilities to the fullest. Feisty, vibrant and refined with excellence, it is ripe to be fashioned to your ideas while endorsing a lot of attention and hype.


Hira Hussain embellished the class of red carpet with her hosting, while the launch was attended by many celebrities including: Ahmed Godil, Ghana Ali, Majida, VJ Samra, Danish Anis, Abdullah Sultan, Mehreen Kashif, Ayesha Khalid, Atif from Geo Dost, Sadia Nawabi, Sadia Siddiqui, Kulsoom Malik, Munaf Khan, the true artistic soul Yousuf Bashir Qureshi, Banita David, Adeel Feroz, Ghazenfer and Mubeen from Bekaar Vines and Irfan Motiwala.


The launch left the audience astounded and dumbfound with the elegant collection of the most crisp shades and hues.

 Sara, a 20 years old student said, “This is the best contrast of dull and bright with the most suitable fabric for summer. I am looking forward to many new volumes of Edenrobe”.


 

However, 46 years old housewife, Maimoona, was mesmerized by the quality and softness of the material. She had selected some of the dresses for herself which were showcased at the launch.

 “I have this thing about such events. I make sure never to make my wife miss any launch and this one is one of its kinds that I have seen”, said Azhar, one of the male guests at the happening


The launch was covered by many popular TV channels and some really famous and supportive bloggers, Newspaper and Magazines.


 The event was organized by Dot PR, a mounting PR and Event Management agency associated with the field since 2010. The agency comprises of a few but very creative bunch of Dots aligned together to provide complete PR, Event Management and Design Solutions.


 

CORNETTO POP ROCK

Islamabad, May 22: BB Events & PR & Empact Activations hosted the grand and majestic Finale of the national series of concerts for #CornettoPopRock. Still to come, are six music videos that will ignite the fans of Pop and Rock all over the world. The Finale concert hosted over 5,000 students from all over Islamabad who witnessed history in the making. The star-studded line up kept the audience roaring for 3.5 hours at a stretch. Anoushey Ashraf started of the show with the Islamabad auditions winner, Sami Qureshi (from AIR University), followed by rocking performances by Zoe Viccaji, Umair Jaswal , Noori and Ali Azmat. If that’s not enough, #CornettoPopRock showcased a one-of-a-kind light show that has only been witnessed in international concerts aboard. The biggest surprise of this star studded night was, the very popular Quratulain Baloch joining Noori on stage to unveil their QB’s solo track for #CorenttoPopRock. And that’s not all, #CornettoPopRock showcased 4 brand new tracks at this concert. Two solos by Noori, and Ali Azmat and two duets of ‘Umair Jaswal and Zoe Viccaji’ & ‘Ali Azmat and Noori’. Never has Islamabad witnessed so much energy, enthusiasm and excitement! Visit us at http://www.cornettocupidity.pk for update information on the auditions, concerts and music videos.

 #CornettoPopRock is a series of concerts that will take place once a year in Karachi, Lahore and Islamabad specifically for university students. This year the concerts were held on:


• Karachi – 15st April 2016

• Lahore – 06th May 2016

• Islamabad – 21st May 2016

 

The concept behind this platform is to revive the pop & rock culture among the youth. The 2016 line up of performers includes maestros of the music fraternity such as Ali Azmat, Komal Rizvi, Noori, Umair Jaswal, Quratulain Baloch & Zoe Viccaji. There will also be two specular wild card performances by Q from JoSh and the Pakistani superstar Ali Zafar.

 

The daring playfulness of Cornetto provides the young adults of Pakistan a much-needed platform to express their feelings and passions. Music is a form of art that gives expression to what cannot be put into words, as well as what cannot remain silent. Cornetto has been associated with promoting young local talent since 2008 when it partnered with leading bands to release songs, followed by Cornetto Music Icons and very recently, the much celebrated film Karachi Se Lahore.

 

Given the brand’s historic association with the music scenario in Pakistan, it is proud to announce Cornetto Pop Rock for the youth of the country, a platform dedicated to reviving music in Pakistan, armored with an ensemble cast of artistes unlike any other. Towards this end, university students who are also music enthusiasts looking for their big break will be taken under the mentorship of renowned music icons of the country and will be provided a chance to not only learn from them but also play with them.

 

#cornettopoprock is set to release 6 Music Videos in May/June/July 2016 which includes three duets and three singles by Pakistan’s biggest pop and rock idols. The duets include, for the first time ever the two rock legends Ali Azmat and Noori, the first international collaboration of Q from JoSh and Komal Rizvi, and the much-awaited Umair Jaswal and Zoe Viccaji. The singles will include songs by Ali Azmat, Noori and Quratulain Baloch. The six music videos are conceptualized by Empact Activations and BB Events & PR and will be directed by the one and only Amaan Ahmed from Uncut Studios.

 

#Cornettopoprock will not only be showcasing the POP-ROCK culture through its music talent but also styling by Pakistan’s most renowned designers. The panel of designers includes Nomi Ansari, Deepak Perwani, Munib Nawaz, and Aamna Aqueel, with make up by celebrity stylist Beenish Pervaiz in Karachi and Juju from Tony n Guy in Lahore.

 

#Cornettopoprock opened its doors to university bands by providing them a larger then life opportunity to open shows in Karachi, Lahore and Islamabad. Auditions for the bands were held in three cities; only to choose the most deserving talent to open the #cornettopoprock concerts. These university bands will be given the opportunity to share the stage with Pakistani legends and showcase their talent.

 Pop Rock Generation wouldn’t have been possible without the support of the dynamic Mr Asad Malik (senior brand manager- Cornetto) who had the following to say on the occasion: “Cornetto is a brand that believes in helping youth express themselves. The most genuine form of this expression manifests itself through art forms – be it music, films, or other crafts. This year we have developed a very unique ‘pop rock’ platform which aims to rekindle the passion of music in colleges across Pakistan by combining the talents of some of the biggest musical stars of the country and giving college bands a chance to rub shoulders with them.” 

Edenrobe lawn volume 2 official launch will take place on 28th May 2016

Edenrobe will unveil its lawn volume 2 with subtle, pastel colors with a wide range of hues of butterscotch, tea green, ice blue, dusty pink and mint. The soft subdue colored fabrics consist of bright motifs and patterns with not only floral prints, but also geometrical designs. Fabrics, such as lawn, chiffon and jacquard have been used for the collection. The fabric and colors are season friendly and compliment all ages. Several celebrities are looking forward to the launch of this new lawn collection. The official launch will take place on 28 th May 2016 at the heart of Karachi, Dolmen Mall, Tariq road. Many celebrities have been invited for the event, who are all looking forward to the traditional embroideries and embellishments. Hira Hussain would be hosting the red carpet. The event is organized by Dot PR, a mounting PR and event management agency associated with the field since 2010. The agency comprises of a few but very creative bunch of Dots aligned together to provide complete PR, Event Management and Design Solutions. Edenrobe has focused on incorporating the traditional wear with sophistication and style in their collection in a manner that it seems a part of the latest trends. We are excited and looking forward to the inauguration of this volume.

VINTAGE GALLERIA

Karachi, 14th May 2016, Mrs Anum Kasim (CEO – Vintage Galleria) opened the doors to a one-of – a kind interior design store that will elevate the standards of furniture in Pakistan. Vintage Galleria has a classic interior design feel with a twist of modern elements. The beautiful furniture is made of sold rosewood with intricate vintage carvings like none other. With the use of deep dark shaded polish, solid timber and genuine leather finishing as well as hand painted pieces the furniture truly stands out as unique and royal. Event & PR by Hasan Rizvi from BB Events & PR.

Abdul Samad , Farooq Mengal , Aneela Murtaza & Hasan RizviIMG_7435IMG_7436IMG_7438IMG_7439IMG_7445IMG_7446IMG_7447IMG_7499

Present at the event were several celebrities and socilities such as Komal Rizvi, Yousuf Nashir Qureshi, Kiran Khan, Rubab Usman, Asad Zaman, Zurain Imam, Amir Baig, Farouq Mengal, Minhal Aly, Nazneen Tariq, Ghazala Humayoun, Humayoun Alamgir, Shanaz Ramzi, Danish Wakeel, Fatima Syed, Anila Murtaza, Rafia Rafeeq, Aisha Khan, Abdul Sammad, Shazia Wajahat and Mrs Faysal Qureshi amongst others.

Abdul Samad , Farooq Mengal , Aneela Murtaza & Hasan RizviAisha Khan & Hasan RizviAmbreen Haider , Hina Ramzi , Hasan Rizvi & guestAnisa FarooqiAnum Atif ,Sania , Anum Kasim , Irfan & Kasim WakeelAnum Kasim , Asad Zaman & Hasan Rizvi

Mrs Kasim brings attention to detail in all her pieces. Her inspiration of the vintage European era is reflected in the plaster of Paris wall paneling, decorative moldings, and ceilings. The fine crafted wooden panels and boiserie speak of the same European inspirations.

Anum Atif . Kiran Khan , Anum Kasim & Tehseen AtifDanish Wakeel , Farooq Mengal & guestFatema Syed , Maryam Saad , Saad Khan & Hasan RizviGhazala Humayon & Danish WakeelHasan Rizvi & Anum QasimHasan Rizvi , Minahil Aly , Zurain Imam , Shams Mistry & GuestKomal Rizvi , Mr & Mrs Hasan Rizvi (2)

Mrs Kasim gives us a tip with accessorizing our homes, “It is essential to know that a room and furniture is incomplete without beautiful accessories. It gives life to your room and enhances the look of each furniture piece. Just like Wall paint lights and flooring, accessories are the key that gives the finish touch to a room. It explains your style and concept.” Her favorite design houses include, Clive Christian Interiors, Eichholts and Ralph Lauren.

Umair Yousuf , Rana Asif , Sadiya Azhar & Hassan AliTara & Daughter with Hasan RizviShanaz Ramzi & Hasan RizviShanaz Ramzi & Anum QasimMrs Faisal QureshiKomal Rizvi , Mr & Mrs Hasan Rizvi (2)Kiran Khan , Rabab Usman , Minahil Aly & Rafia Rafiq