Karachiites witnessed the most anticipated launch of Edenrobe Festive Lawn Collection on 28th May, 2016, held at Dolmen Mall, Tariq Road. The show started at 7.15 pm. The Festive Lawn Collection by Edenrobe brings forth a collection of fabrics that is flowing with raw embrace and exquisite quality.Ecstasy of elegance, beautiful pastels and fresh floral prints, Complied in details for this Pure Egyptian Lawn collection.
Moreover the earthy tones set in perfect harmony with Floral Ornamental and ethnic blend makes this a classic piece for the fashionista!
Experienced all Patterns that bring panache to your style, colors that bring out your inner diva and the classy material that complements your fashion sensibilities to the fullest. Feisty, vibrant and refined with excellence, it is ripe to be fashioned to your ideas while endorsing a lot of attention and hype.
Hira Hussain embellished the class of red carpet with her hosting, while the launch was attended by many celebrities including: Ahmed Godil, Ghana Ali, Majida, VJ Samra, Danish Anis, Abdullah Sultan, Mehreen Kashif, Ayesha Khalid, Atif from Geo Dost, Sadia Nawabi, Sadia Siddiqui, Kulsoom Malik, Munaf Khan, the true artistic soul Yousuf Bashir Qureshi, Banita David, Adeel Feroz, Ghazenfer and Mubeen from Bekaar Vines and Irfan Motiwala.
The launch left the audience astounded and dumbfound with the elegant collection of the most crisp shades and hues.
Sara, a 20 years old student said, “This is the best contrast of dull and bright with the most suitable fabric for summer. I am looking forward to many new volumes of Edenrobe”.
However, 46 years old housewife, Maimoona, was mesmerized by the quality and softness of the material. She had selected some of the dresses for herself which were showcased at the launch.
“I have this thing about such events. I make sure never to make my wife miss any launch and this one is one of its kinds that I have seen”, said Azhar, one of the male guests at the happening
The launch was covered by many popular TV channels and some really famous and supportive bloggers, Newspaper and Magazines.
The event was organized by Dot PR, a mounting PR and Event Management agency associated with the field since 2010. The agency comprises of a few but very creative bunch of Dots aligned together to provide complete PR, Event Management and Design Solutions.